ABN - Leading French production and distribution company Lagardère Studios has ramped up its business across Africa.
The media company has doubled its catalogue of African programmes to 1,000 hours in the last year as an increasing number of films emerge from the continent.
Lagardère president Christophe Thoral said: “Our catalogue of African movies is extremely rich and diversified — it encompasses 70 producers coming from 24 nationalities.
“We’re seeing the emergence of a contemporary cinema in Africa and we’re looking to play a role in these movies by giving minimum guarantees, handling their distribution, and selling them worldwide.
“Africa is an emerging market and we’re focusing on enabling the training of authors, directors, crews and executives to make them as autonomous as possible.”
Lagardère will support the production of the upcoming second series of C’est la vie, an African scripted series filmed in Dakar, along with Popenguine, a low-budget show that will also shoot in Dakar.